RDP is pleased to announce the Guest Survey & Communications module.
With this module you can create an unlimited number of guest surveys,
each with a wide variety of questions and free form comments.
Guests access these surveys using their web browser. Survey results are
stored in the RDP database on your data server, which allows the results
to be seen on a variety of reports and RDPWin screens.
For example, if you view a past guest, all surveys
completed by that guest can be viewed. Or search on all surveys that
indicated the front desk service was poor.
Surveys can also be
created for Owners and
Residence Club Members. The module can also automatically
send a thank you e-mail to the guest after checkout, which can include a
copy of their folio, as well as an option to take a survey, make a new
reservation, join your e-mail list, opt-out of future e-mails, and more.
E-mail with Survey links
The following topics are covered:
For more information or to purchase the Guest Survey & Communication
module please contact RDP Sales.
Sample Guest Survey
Place the mouse over each section for
- Link to guest survey/comment card from automatic e-mail at
checkout or from
HTML E-mail Module
- Guests access these surveys using their web browser
- Survey results are stored in the RDP database on your data
- See results immediately on various reports and RDPWin screens
- Configure questions as well as free form comments
- Guests can opt-out of future e-mails or
Automatic Thank You E-mail with Optional Guest
Folio at Check-out
The Guest Survey and Communications Module can automatically send a
"thank you" E-mail to the guest after checkout. The wording of the thank you
letter, as well as what pictures and logos to display, is completely in your control using
Crystal Reports. Things
to notice on the sample E-mail below:
- Thank you e-mail is sent automatically to the guest
after checkout, which can include a
copy of the folio
- Option to make a new reservation, which
- Option to join your guest rewards program, which
Customer Relationship Management (CRM)
- Option to complete on-line comment card, which
starts guest browser and links to survey page.
See sample Guest Survey
- Option to opt-out of future e-mails or standard
promotions, conforming to anti-spamming regulation.
See E-mail Marketing
- You control the look and feel of the thank you e-mail,
including wording, pictures, logos and attachments.
|Sample Thank You E-mail
Place the mouse over each section for
- Included as part of Automatic Thank you E-mail
HTML e-mails can be sent through RDPWin. The HTML e-mail
capabilities allow hyperlinks and graphics to be embedded into the body
of the HTML e-mail. E-mail sent through RDPWin
can be designed to mirror your marketing website design scheme. When paired with
RDPWin's Survey & Guest Communication Module, it greatly increases the rate of
By sending the invitation to take your survey in a HTML designed
e-mail, you will receive increased response to your survey.
Include a link to the survey on a Thank You e-mail to the guest that can be automatically sent upon departure.
Below is a sample of the HTML Thank You E-mail with active survey links
in the banner.
This e-mail can be styled to fit your property's needs.
More information on
HTML E-mails here.
Link Surveys to Reservation, Guest History
and Customer Relationship Management (CRM)
Guest survey results are immediately stored in the RDP database
where Crystal reports are available to view the
results. You can also see the results for any guest when
viewing their reservation, guest history, and Customer Relationship
Management (CRM) information.
Place the mouse over each
Link to IRM.Net Analytics
and Measure Results of Promotions and Campaigns
The Guest Survey & Communication module allows
marketing e-mails to be sent to guests that link to the IRM.Net Analytics module in
measure the results of specific promotions and campaigns. For
example, an e-mail campaign with a Spring Special
Discount can be set up and then track results.
For more information please see:
Guest Opt-Out Option
One of the most important aspects of e-mail marketing is to
provide an option for the guest to opt-out of future e-mails to conform to anti-spamming regulations. The Guest Survey
& Communications module can include the ability for the guest to
will prevent the RDP e-mail system from sending this guest mass
e-mails in the future. For more information please see:
Analyze Guest Survey Results
The guest survey allows each question and the type of answer to be
survey results are stored immediately in the RDP database on your data
server. A variety of RDP tools
and reports can be used to analyze these results. For example, the Guest
Survey Analysis grid can be used to display all guests who thought front desk
service was poor or that the food was great.
Guest Survey Technical Details
The Guest Survey & Communications module allows
guest surveys or on-line comment cards to be created. The system can
automatically send a thank you e-mail after checkout which optionally
can include a copy of the folio and a link to take a survey.
The results of the surveys are stored immediately on your RDP
database. A variety of crystal reports are available to view
the results The information flow is as follows:
Prior to RDP's installation of the Survey Module, the following must be completed on the
web server or survey workstation. If the Internet Reservations Module (IRM.Net) is installed, these
are most likely already completed. If the IRM.Net is not installed, RDP
recommends configuring the Survey Module on a separate computer from the RDP
data server due to possible security issues. See Survey Module Requirements and
Installation for a
Windows Server 2008 or
Windows Server 2003.
For further details, contact